Cut support tickets by 30%. Turned 1,000+ coin requests into a 5-chain roadmap. Designed systems and journeys used by 1.5 million banking customers. I'm a Design Leader who helps teams make better product decisions through research, systems thinking, and product design.

1,000+ Coin Requests Were Competing for Roadmap Space. I Found the 5 Worth Building First.

Intigriti Had an Idea and No Design Function. I Designed the Platform Foundation That Helped It Reach 10,000+ Researchers.

The Answers Already Existed. Users Still Contacted Support. I Cut Tickets by 30%.

Engineering Was Rebuilding the Same UI Patterns. I Ran a 2-Week Sprint That Turned the Bottleneck Into a Validated Redesign and Roadmap.
